First Look: The New BAC Mono takes to the Roads of Riyadh
Briggs Automotive Company reveals the first images of the new BAC Mono touring the roads of Riyadh. This year, BAC has continued its strong momentum in the Middle East, expanding into new markets, creating the Mono Cup – a ground-breaking new motorsport venture, and developing strategic partnerships that promise to catalyse progress in automotive and advanced manufacturing across the region.
Following the successful establishment of a dedicated BAC dealership in Jeddah and Riyadh, and the delivery of the first new Mono in the region earlier this year, the arrival of the Mono on public roads in Saudi Arabia showcases BAC’s commitment to its Middle Eastern expansion. From the one-of-a-kind driving perspective of Mono, automotive enthusiasts in Saudi Arabia can now enjoy an unparalleled driving experience, enabling them to explore the region's awe-inspiring roads, vistas, and challenging racing circuits like never before.
The new Mono, which captivated onlookers at its unveiling with its unique BAC Bespoke painted livery at its unveiling earlier in the year at the SEVEN Concours, is finished in a striking scheme paying tribute to the owner’s heritage. Mono journeyed through Saudi Arabia’s historic and contemporary sites, taking in the historic Ushaiqer Heritage Village, one of the oldest towns in the Najd region, to Riyadh, where modern architecture perfectly frames Mono’s iconic silhouette.
Neill Briggs, Co-Founder and Director of Product Development at BAC, expressed his excitement: "We are thrilled to see the new Mono making its debut on the streets of Saudi Arabia. The region's passion for high-performance vehicles aligns perfectly with the Mono's cutting-edge design and engineering, and seeing the new owner enjoy their Mono on the road perfectly encapsulates Mono’s core concept: creating unforgettable driving experiences in remarkable locations.”
Faisal Binladen of BAC Saudi Arabia added: “It is so rewarding to bring BAC to the region and personally witness the joy brought to customers by this unique road-legal single-seater supercar. The reception to BAC so far in Saudi Arabia has been immense with a healthy order book, and I am looking forward to creating many more memories as we further grow the BAC community across the Middle East.”
Unveiled at Monterey Car Week in August last year, the new Mono stands out with its striking second-generation aesthetic, lightweight construction, and naturally aspirated engine, delivering an unmatched driving experience which artfully combines longstanding engineering principles with cutting-edge technological achievements. Crafted with precision and utilising advanced material science such as graphene-infused ultra-lightweight carbon fibre, the new Mono embodies BAC's philosophy of creating pure, driver-focused cars with a singularity of purpose – maximising driver engagement.